Pros:
- Extremely flexible – thousands of themes and plugins
- Excellent for SEO and content-heavy websites
- Scales well as your business grows
Cons:
- Needs regular updates, backups and security checks
- Slight learning curve if you’re new to web design
- Hosting and support aren’t included – must be arranged separately
WordPress is best if you want long-term scalability and don’t mind managing the back end (or have someone to do it for you).